You have probably seen a lot of adverts floating around about platforms providing online courses, and you are wondering what is the right fit for you. Look no further.
Before you bite the bullet and select a platform, here is what you need to know about Kajabi. This review will go through each of its features as comprehensively as possible and will allow you to decide whether or not Kajabi is worth the investment. So buckle up!
What’s Kajabi? Kajabi Club
For those of you who don’t like to read reviews, you can check out this video by Jazzie M Craig from her YouTube channel. She gives a good honest review of the platform. Still, afterward, if you’re still interested, I do suggest reading through the article for details.
In a nutshell, Kajabi is a cloud-based content marketing platform. Digital entrepreneurs, small businesses, and influencers can use the platform’s customizable templates to build, promote, and sell their immersive content through full-pledged courses or coaching programs. As such, it is regarded as a “one-stop-shop” or an “all-in-one” platform.
It can be a difficult procedure establishing an online business from the ground-up. Sure, anyone can whip up a site in a few hours nowadays. But the question is, is it optimized for your needs? Is it appealing enough to your potential market? Have you thought about what online advertising strategies to use?
You’d need to consider all possible questions, but you may end up lacking in the technical skills section. You have an excellent idea for the company. Yet, designing or creating a website, app, or landing page that truly reflects your brand may be a laborious task in itself. You may not even have the significant capital required to hire skilled individuals for your organization.
This is where Kajabi comes in.
What does Kajabi Offer?
Users Can Create Their Own Sites
So now you are thinking: other platforms offer this feature also. Through Kajabi, users can create their own sites that store all their courses and other pertinent information.
You can customize your website according to the appearance and feel of your business. If you’re worried about where to begin, a library of ready-made templates is available to simplify the site creation process. You may create modern and attractive landing pages and sales pipeline pages.
Here’s a lot of room to experiment with the topics. The themes themselves come with a collection of pages. Although, you have the option to add your own more webpages also.
You may edit these pages through Kajabi’s preferences tab. Among what you can work on are things like setting the typography, including favicon, offering password reset recovery. You can also arrange the different sections of your page by shifting them down or up in the left-hand menu.
Kajabi was created with beginners in mind, but the outcome will be a professional site for the user. You’ll end up adapting to the interface and building your site very quickly.
If you’re looking for something else, there’s also a market for custom, premium topics. This sets Kajabi besides other platforms like Teachable and Thinkific.
To suit the company image you have in mind, you can play with text colors, font styles, and size, add animations, pictures, or videos. All this without having to touch a line of code.
Hosting is also included in your monthly premium with Kajabi besides customizing your site. Having your own domain is an integral part of growing your brand online. Kajabi Club
It makes the company seem more legitimate and professional.
If you don’t know where to begin, Kajabi offers support by offering a walkthrough article that contains all you need to know about the procedure.
On other platforms, you’d have to pay a third-party to host your own domain. It is a simpler matter with Kajabi. You can buy a domain via the platform or integrate an existing domain.
Kajabi Provides Lead Generation and Different Product Launch Tools
The platform places a substantial emphasis on marketing. Simply put, it is “building a business online made easy”. With lead creation and product launching tools, steamlining your business becomes super easy. A vital aspect of your online business is SEO and the fact that Kajabi has a feature that performs Search Engine Optimization is awesome.
Additionally, it offers an impressive selection of marketing tools like membership websites, blogs, and analytics. This takes out the guesswork for your marketing campaigns through efficient automation and leaves you with additional time to focus on other areas of your business.
There’s No Need for Third Party Tools
As we said, Kajabi is an all-in-one platform which provides all you will need to construct an online business. The use of any third-party tools with how there is already much flexibility in running your business with just using Kajabi.
You don’t need to learn how to combine or learn several plug-ins to get the outcome. Especially if you’re just beginning, it takes out the complicated process.
Kajabi has built-in the following:
Email marketing tools
The user can send out optimized emails with their visual editor. One-time broadcasts, autoresponder sequences, list segmentation, the list goes on with what Kajabi can provide.
Another feature we enjoyed is Automations. Automations permit the user to create When/Then rules for emails. It will automatically take different actions based on specific triggers.
Picture this: An automatic email will be sent to remind them about the course and bring them back to your platform if a student has been inactive for quite some time.
Sales funnel software
You don’t need to be an expert on customer sales. The user can customize and start their pre-built framework with this feature. You have leads generation, product launches, promotional offers, sales pages, live events, or webinar funnels.
Your students can engage with you and vice-versa with this feature. Consider it as an internet forum of sorts, with no pesky ads that will irritate you or your students. This is great as having a community really helps enrich, not just your students’ experience, but your brand as well.
You can even send push notifications to notify your students about newly available content in your path or any new talks.
You can keep discussions organized and pin messages. You have the choice of setting a members’ directory. It is where students can see each other’s profiles and message each other directly.
An active community results in higher student engagement.
Wistia, a Powerful Video Streaming Software for Business, is Also Included
Apart from domain hosting, Wistia is also a portion of your monthly plan. Wistia is among the all-around best video hosting platforms. This is certainly the bang for your buck!
Usually, Wistia, as a standalone service, costs $99/month for a Pro License. The simple plan for Kajabi runs at $149/month. It will cost $119 in case you opt for the yearly billing, so this is a major steal. You can even say Wistia comes with the Kajabi bundle at no cost.
Some fundamental Wistia stats are built into the courses you make. You can see engagement stats. The report is very detailed. You can view information on the aggregate data of just how far people make it in the video and which segments of it that they skip or watch many times.
You can also place it on your marketing/blog website.
It has a Mobile App Kajabi Club
People like to consume content on the go nowadays. Kajabi produced a mobile app that enables the teachers to provide their course members access to complete course content and community platforms of their Kajabi site to cater to this need.
The program is available for iOs and Android users. This makes it more convenient and accessible to the students as their classes are no longer limited to online browsers. Imagine taking classes while you’re on a long commute. That saves a whole lot of time for the busy student.
I’m not sure if other online platforms offer this kind of service also.
You Get to Keep 100 Percent of Their Revenue-Generated Sales
We’ve saved the best news for last. While you do pay a monthly premium to use Kajabi’s attributes, think of it as operational costs for your organization. Unlike other platforms, Kajabi doesn’t take a percentage of your sales. With this, you can offset the costs and generate more profit from selling your online courses.
For convenience, Stripe and Paypal are incorporated into Kajabi. It helps the owner and user to connect their accounts and be carried out with the technical payment facets.
You may also access reports of your revenue, subscription metrics, along with other relevant data analytics readily in the platform.
Now, it Does Come with a Few Cons:
Currently, there is no free choice, and Kajabi costs more than other competitors. Concerning this, one could argue that the advantages of the app compensate for the cost, but that’s for you as the business owner to agree or disagree with.
There is no course accreditation feature. If you would like one, you would need to use a third party platform to offer you that.
The Kajabi course marketplace is small and only has a category filter for students. This may result in a bit of confusion.
So How Much Does it Cost?
This is undoubtedly one of the “spend money to make money” types of deals. Though, really, Kajabi is on the pricier side of online courses platforms, it will include more or less everything you could need to create a strong business online.
Kajabi offers three subscription plans to accommodate as many entrepreneurs as possible. All options have annual discounts too. In ascending order of how much each program offers, you have the Basic, Growth, and Pro plans. Kajabi Club
The Basic Plan
Costing $149/month or $119 if an yearly billing plan is chosen provides the consumer a total of three products and three chosen pipelines. An individual can have unlimited landing pages and marketing emails through this plan.
There’s a limit of 10,000 contacts and 1,000 active members, as well as a single website for one admin user.
Not only this, but users also gain access to great support through the Kajabi University, webinars, premade templates, and key automation, among others.
The Growth Plan
It provides the user with fifteen products and pipelines costing $199/month or $159/month if an yearly billing is selected. They’re limited to 25,000 contacts and 10,000 active members. Although it’s like the Basic Plan, where there’s a limit of one website, the user can deploy upwards of 10 admins.
You can enjoy all that you’ve desired under the Basic Plan and much more with innovative automation, 24/7 chat support, and the ability to eliminate Kajabi’s name from your domains.
The Pro Plan
This is the most expensive of the three. Costing $399/month or $319/month if billed annually. You can have up to 100 products and pipelines, 100,000 contacts, 20,000 active members, and 3 sites for up to 25 admin members.
You might find that this platform is a product that will prove its worth in the long term. Consider assessing how much you’ll be spending on 3rd party prices if you use a platform other than Kajabi if you’re still not convinced. They can quickly run upwards of $181/month to $881/month, not including the additional transaction fees.
Overall, from my experience with Kajabi, it is a platform that provides me what I need. The plans more or less give me access to a great platform that does not require any technical skills to use. There may be a learning curve to it, but it is a reasonably intuitive platform.
Kajabi offers a 14-day trial period for potential users to try out the features for themselves.
Is Kajabi Worth the Investment?
I say, do it. Kajabi is a strong platform. While it is pricier than the alternatives available on the market today, if you’ve taken advantage of Kajabi’s 14-day trial, then you will understand why it is a platform preferred by thousands of teachers worldwide.
It is really an “all-in-one” platform which has everything you need to generate high-quality and professional online courses while, at precisely the same time, equipping you with everything you need to market said courses. It’s an easy-to-use platform with a sophisticated collection of marketing tools that help you market and sell effectively.
Frequently Asked Questions Kajabi Club
What is Kajabi?
Kajabi is a cloud-based content marketing platform. It is an “all-purpose” program which allows users to start a business by selling their own online courses.
What does Kajabi mean?
According to co-founder Travis Rosser, Kajabi is an aboriginal word that means”to take flight”.
Who uses Kajabi?
25,000 course creators use Kajabi. One of the thousands using Kajabi are internet marketing experts like Amy Porterfield, persona development coaches such as Brendan Burchard, and social networking marketing professionals like Billy Gene.
It’s been accessed by over 33 million students worldwide.
Can I sell physical goods on the platform?
Yes. Even though the platform is mostly intended for selling classes and digital products, you can sell physical products through Kajabi.
Is Kajabi mobile friendly?
Definitely. The Kajabi platform and its courses can be obtained on any phone, tablet, or pc.
Is Kajabi free?
It isn’t. However, Kajabi offers a 14-day trial period for anyone who wants to test out its features before settling on upgrading to a premium plan.
Does Kajabi have transaction fees?
No, it doesn’t.