You have probably seen a lot of adverts floating around about programs offering online classes, and you are wondering what’s the right fit for you. Look no further.
Here is what you will need to know about Kajabi before you bite the bullet and select a platform. This review will tackle its features as comprehensively as possible and will help you decide whether Kajabi is worth the investment. So buckle up!
What’s Kajabi? Kajabi Email Campaigns
For those of you who prefer watching something rather than reading, you can check out this video by Jazzie M Craig from her YouTube channel. She gives a good honest review of the product. Still, afterward, if you’re still interested, I strongly suggest reading through the article for details.
In short, Kajabi is a cloud-based content marketing platform. Digital entrepreneurs, small businesses, and influencers may use the platform’s customizable templates to build, market, and sell their engaging content through full-pledged courses or coaching programs. As such, it is considered a “one-stop-shop” or an “all-in-one” platform.
Establishing a web business from the ground-up can be a difficult process. Sure, anyone can whip up a site in a few hours nowadays. But the question is, can it be optimized for your needs? Is it appealing enough for your potential market? Have you ever thought about what online marketing strategies to use?
You’d need to take into account all possible questions, but you could find yourself lacking in the technical skills section. You have an exceptional idea for the business. Yet, it may be a laborious task in itself to designing or creating a site, program, or landing page that truly reflects your brand. You might not even have the significant capital needed to employ skilled individuals for your business.
This is where Kajabi comes in.
What does Kajabi Provide?
Users Can Create Their Own Sites
So now you’re thinking: other platforms offer this feature as well. When they use Kajabi, users may create their own sites that store all their classes and other pertinent information.
You can customize your site according to the appearance and feel of your company. A library of readymade templates is available to simplify the site creation process if you’re concerned about where to start. You can create modern and appealing landing pages and revenue pipeline pages.
Here’s a good deal of room to experiment with the themes. The themes themselves come with a collection of pages. Although, you have the option to add your own more webpages as well.
You can edit those pages through Kajabi’s settings tab. Among what you can work on are things like setting the typography, including favicon, offering password reset recovery. You can even arrange the different sections of your page by shifting them up or down in the left menu.
Kajabi was created with beginners in mind, however, the result will be a professional website for the user. In no time, you’ll find yourself adapting to the port and building your site.
If you’re searching for something else, there’s also a market for custom, premium themes. This sets Kajabi apart from other platforms like Teachable and Thinkific.
To suit the company image you have in mind, you can play with text colors, font styles, and size, add animations, pictures, or videos. All this without needing to touch a line of code.
Aside from customizing your website, hosting is included in your monthly premium with Kajabi. Having your own domain name is an essential part of growing your brand online. Kajabi Email Campaigns
It makes the business seem more legitimate and professional.
If you don’t know where to begin, Kajabi offers support by providing a walkthrough article which comprises all you need to know about the process.
You would have to pay a third-party to host your domain on other platforms. With Kajabi, it is a more straightforward issue. You can purchase a domain via the platform or integrate an existing domain.
Kajabi Provides Lead Generation and Different Product Launching Tools
The platform places a significant emphasis on marketing. Simply put, it is “building a business online made easy”. With lead creation and product launching tools, steamlining your business becomes super easy. A critical aspect of your online business is SEO and the fact that Kajabi has a feature that performs Search Engine Optimization is awesome.
Additionally, it offers an impressive selection of marketing tools like membership sites, blogs, and analytics. Through efficient automation, it takes out the guesswork for your promotion campaigns and leaves you with more time to focus on other areas of your business.
There is No Need for Third Party Tools
As we mentioned, Kajabi is an all round platform which provides all you need to build an online business. There’s much flexibility in running your business without having any third party tools.
You don’t need to understand how to combine or learn several plug-ins to find the result. Especially if you’re just beginning, it takes out the complicated process.
Kajabi has built-in the following:
Email marketing tools
Their visual editor allows the user to send out optimized emails. One-time broadcasts, autoresponder sequences, list segmentation, the list goes on with what Kajabi can offer.
Another feature we enjoyed is Automations. Automations allow the user to create When/Then rules for emails. It will automatically take various actions based on specific triggers.
Picture this: An automated email will be sent to remind them about the course and bring them back to your own platform if a student has been inactive for quite a while.
Sales funnel software
You don’t need to be an expert on customer sales. The user can customize and launch their pre-built framework with this feature. You have leads generation, product launches, promotional offers, sales pages, live events, or webinar funnels.
This allows your students to participate with you and vice-versa. Consider it as an internet forum of sorts, without the pesky ads that will irritate you or your students. This is great as having a community really helps enrich, not just your students’ experience, but your brand as well.
You can even send push notifications to notify your students about newly available content on your path or any new talks.
You can keep discussions organized and pin messages. You have the choice of setting a members’ directory. It’s where students can observe each other’s profiles and message each other directly.
An active community results in higher student engagement.
It Comes With Wistia, a Powerful Video Streaming Software for Business
Apart from domain hosting, Wistia can also be a portion of your monthly plan. Wistia is among the all-around best video hosting platforms. This is certainly the bang for your buck!
Usually, Wistia, as a standalone service, costs $99/month for a Guru Permit. The simple plan for Kajabi runs at $149/month. It will cost $119 if you opt for the annual billing, so this is a major steal. You can even say Wistia comes with the Kajabi bundle for free.
Some basic Wistia stats are made into the courses you make. You can see engagement stats. The report is very detailed. You can view information about the aggregate data of how far people make it into the video and which sections of it they skip or watch many times.
You can also put it on your marketing/blog website.
It’s also a Mobile App Kajabi Email Campaigns
People like to consume content on the go nowadays. Kajabi created a mobile app that permits the teachers to give their course members access to full course content and community platforms of their Kajabi website to cater to this need.
The app is available for iOs and Android users. This makes it more convenient and accessible to the students as their courses are no longer limited to online browsers. Imagine taking courses while you’re on a lengthy commute. That saves a lot of time for the busy student.
I’m not positive if other online platforms offer this kind of service also.
You Get to Keep 100% of The Revenue-Generated Sales
We have saved the best news for last. As you do pay a monthly premium to use Kajabi’s features, think of it as operational costs for your business. Kajabi doesn’t take a percentage of your sales unlike other platforms. With this, you can offset the costs and create more profit from promoting your online courses.
For convenience, Stripe and Paypal are incorporated into Kajabi. It allows the owner and user to connect their accounts and be done with the technical payment facets.
You may also get reports of your earnings, subscription metrics, along with other relevant data analytics readily in the platform.
Now, it Does Come with Some Cons:
Currently, there isn’t any free option, and Kajabi costs more than other competitors. Concerning this, one could argue that the advantages of the app compensate for the cost, but that’s for you as the business owner to agree or disagree with.
There’s absolutely no course accreditation feature. You’d have to use a third party platform to offer you that if you would like one.
The Kajabi course marketplace is small and only has a class filter for pupils. This might result in a bit of confusion.
So How Much Does it Cost?
This is undoubtedly one of those “spend money to make money” types of deals. Though, really, Kajabi is on the pricier side of online courses platforms, it will include more or less everything that you could need to create a strong business online.
Kajabi offers three subscription plans to accommodate as many entrepreneurs as possible. All options come with annual discounts too. In ascending order of how much each plan provides, you have the Basic, Growth, and Pro plans. Kajabi Email Campaigns
The Basic Plan
Costing $149/month or $119 if an yearly billing plan is chosen provides the consumer a total of 3 products and three selected pipelines. One can have unlimited landing pages and marketing emails through this plan.
There is a limit of 10,000 contacts and 1,000 active members, in addition to a single website for a single admin user.
Not only this, but users also access great support through the Kajabi University, webinars, premade templates, and key automation, among others.
The Growth Plan
Costing $199/month or $159/month if an yearly billing is chosen, it provides the user with fifteen products and pipelines. They are limited to 25,000 contacts and 10,000 active members. Though it’s like the Basic Plan, where there is a limit of one website, the user can deploy upwards of 10 admins.
You can enjoy all that you’ve desired under the Basic Plan and much more with innovative automation, 24/7 chat support, and the ability to eliminate Kajabi’s name from the domain names.
The Pro Plan
This is the most expensive of the three. Costing $399/month or $319/month if billed annually. You can have up to 100 products and pipelines, 100,000 contacts, 20,000 active members, and 3 websites for up to 25 admin members.
You might find that this platform is something that will prove its value in the long run. If you are still not convinced, consider assessing how much you are going to be spending on 3rd party costs if you use a platform other than Kajabi. They could quickly run upwards of $181/month to $881/month, not including the additional transaction fees.
In general, from my experience with Kajabi, it is a platform that provides me everything I need. The plans more or less give me access to a terrific platform that does not require any technical skills to use. There might be a learning curve to it, but it is a reasonably intuitive platform.
Kajabi offers a 14-day trial period for prospective users to try out the features for themselves.
Is Kajabi Worth the Investment?
I say, go for it. Kajabi is a powerful platform. Although it is pricier than the alternatives on the market today, if you’ve taken advantage of Kajabi’s 14-day trial, then you will understand why it is a platform preferred by thousands of instructors worldwide.
It is truly an “all-in-one” platform that has all you need to produce professional and high-quality online courses while, at the exact same time, equipping you with what you will need to market said courses. It’s an easy-to-use platform with a sophisticated group of marketing tools that help you market and sell effectively.
Frequently Asked Questions Kajabi Email Campaigns
Kajabi is a cloud-based content advertising platform. It is an “all-purpose” program that allows users to start a business by selling their own online courses.
What does Kajabi mean?
Kajabi is an aboriginal word that means “to take flight” according to co-founder Travis Rosser.
Who uses Kajabi?
25,000 course founders use Kajabi. Internet marketing experts like Amy Porterfield, persona development coaches such as Brendan Burchard, and social media marketing gurus like Billy Gene are one of the thousands using Kajabi.
It has been obtained by over 33 million students worldwide.
Can I sell physical products on the platform?
Yes. Even though the platform is mostly intended for selling classes and digital products, you can sell physical products through Kajabi.
Is Kajabi mobile friendly?
Definitely. The Kajabi platform and its courses can be accessed on any phone, tablet, or computer.
Is Kajabi free?
It isn’t. However, Kajabi delivers a 14-day trial period for anybody who wants to test out its features before deciding on upgrading to a premium plan.
Does Kajabi have transaction fees?
No, it does not.