You have probably seen a great deal of ads floating around about platforms providing online courses, and you’re wondering what is the ideal fit for you. Look no further.
Before you bite the bullet and choose a platform, here is what you need to know about Kajabi. This review will tackle its features as comprehensively as possible and will allow you to decide whether or not Kajabi is well worth the investment. So buckle up!
What’s Kajabi? Kajabi Marketing
For those of you who prefer watching something rather than reading, you can check out this video by Jazzie M Craig from her YouTube channel. She gives a good honest review of the platform. Still, afterward, if you’re still interested, I strongly suggest reading through the article for details.
In short, Kajabi is a cloud-based content marketing platform. The platform has customizable templates to build, market, and sell immersive content through full-pledged classes or coaching programs that are provided by users such as digital entrepreneurs, small companies, and influencers. As such, it is regarded as a “one-stop-shop” or an “all-in-one” platform.
It can be a challenging process establishing an online business from the ground-up. Sure, anyone can whip up a site in a couple of hours these days. But the question is, is it optimized for your needs? Is it appealing enough to your potential market? Have you thought about what online advertising strategies to use?
You’d need to take into account all possible questions, but you could end up lacking in the technical skills section. You have an excellent idea for the business. Yet, it might be a laborious task in itself to creating or designing a site, app, or landing page that truly reflects your brand. You might not even have the substantial capital needed to hire skilled individuals for your organization.
This is where Kajabi comes in.
What does Kajabi Offer?
Users Can Create Their Own Websites
So now you’re thinking: other platforms provide this feature as well. When they use Kajabi, users may create their own sites that store all their classes and other pertinent details.
You can customize your website according to the look and feel of your business. If you’re worried about where to begin, a library of readymade templates is available to simplify the website creation procedure. You can make modern and attractive landing pages and sales pipeline pages.
Here’s a lot of space to experiment with the topics. The topics themselves come with a group of pages. Although, you have the option to add your own more pages as well.
You may edit those pages through Kajabi’s settings tab. Things like setting the typography, including favicon, offering password reset recovery are among what you can work on. You can also organize the various sections of your page by shifting them down or up in the left-hand menu.
Kajabi was created with beginners in mind, however, the result will be a professional site for the user. Very quickly, you’ll end up adapting to the interface and building your site.
If you’re searching for something else, there is also a market for custom, premium topics. This sets Kajabi apart from other platforms like Teachable and Thinkific.
You can play with text colours, font styles, and size, add animations, pictures, or videos that suit the company image. All this without needing to touch a line of code.
Besides customizing your site, hosting is included in your monthly premium with Kajabi. Having your own domain name is an essential part of growing your brand online. Kajabi Marketing
It makes the company seem more professional and legitimate.
If you don’t know where to start, Kajabi provides support by offering a walkthrough article that contains all you need to know about the process.
You would need to pay a third party to host your own domain on other platforms. It’s a simpler matter with Kajabi. You can buy a domain via the platform or incorporate an existing domain.
Kajabi Provides Lead Generation and Different Product Launching Tools
The platform places a substantial emphasis on marketing. Simply put, it’s “building a business online made easy”. Streamlining your business becomes more efficient because of lead creation and product launching tools. A critical aspect of your online business is SEO and the fact that Kajabi has a feature that performs Search Engine Optimization is awesome.
Additionally, it offers an impressive selection of marketing tools like membership websites, blogs, and analytics. Through efficient automation, it takes out the guesswork for your marketing campaigns and leaves you with additional time to concentrate on other areas of your business.
There’s No Need for Third-Party Tools
As we mentioned, Kajabi is an all round platform that supplies all you will need to construct an internet business. There’s much flexibility in running your business without having any third party tools.
You do not need to learn how to combine or find out several plug-ins to find the outcome. Especially if you’re just starting, it takes out the complicated process.
Kajabi has built-in the following:
Email marketing tools
The user can send out emails that are optimized with their visual editor. One-time broadcasts, autoresponder sequences, list segmentation, the list goes on with what Kajabi can offer.
Another feature we enjoyed is Automations. Automations permit the user to create When/Then rules for emails. It will automatically take various actions based on specific triggers.
Picture this: An automated email will be sent to remind them about the course and bring them back to your platform if a student has been inactive for quite a while.
Sales funnel software
You don’t have to be an expert on customer sales. This feature allows you to customize and start their pre-built framework. You have leads generation, product launches, promotional offers, sales pages, live events, or webinar funnels.
Your students can participate with you and vice-versa with this feature. Think of it as an internet forum of sorts, with no pesky ads that will irritate you or your students. This is great as having a community really helps enrich, not just your students’ experience, but your brand as well.
You can also send push notifications to notify your students about newly available content in your path or any new talks.
It is possible to keep discussions organized and pin messages. You have the choice of setting a members’ directory. It is where students can see each other’s profiles and message each other directly.
An active community leads to higher student engagement.
Wistia, a Powerful Video Streaming Software for Business, is Also Included
Wistia can also be a portion of your monthly plan, aside from domain hosting. Wistia is among the all-around best video hosting platforms. This is definitely the bang for your buck!
Usually, Wistia, as a stand-alone service, costs $99/month for a Pro Permit. The basic plan for Kajabi runs at $149/month. It will cost $119 if you opt for the yearly billing, so this is a major steal. You can even say Wistia comes with the Kajabi bundle for free.
Some fundamental Wistia stats are made into the courses you make. You can see engagement stats. The report is very detailed. You can view information about the aggregate data of how far people make it in the video and which sections of it that they skip or watch many times.
You can also place it on your marketing/blog website.
It’s also a Mobile App Kajabi Marketing
People like to consume content on the go these days. To cater to this demand, Kajabi created a mobile app that enables teachers to provide their course members access to full course content and community platforms of their Kajabi website.
The app is available for iOs and Android users. This makes it more convenient and accessible to the students as their classes are no longer limited to online browsers. Imagine taking classes while you’re on a lengthy commute. That saves a lot of time for the busy student.
Kajabi is one of, if not the only, online platform that provide this sort of service.
You Get to Keep 100 Percent of Their Revenue-Generated Sales
We’ve saved the best news for last. While you do pay a monthly premium to use Kajabi’s features, think of it as operational costs for your business. Unlike other platforms, Kajabi does not take a percentage of your sales. With this, you can offset the costs and create more profit from selling your online courses.
Stripe and Paypal are integrated into Kajabi for convenience. It helps the operator and user to connect their account and be done with the technical payment facets.
You can also get reports of your revenue, subscription metrics, and other pertinent data analytics easily in the platform.
Now, it Does Come with a Few Cons:
Currently, there is no free choice, and Kajabi costs more than other competitors. Concerning this, one could argue that the benefits of the app compensate for the cost, but that is for you as the business owner to agree or disagree with.
There is no course accreditation feature. If you’d like one, you’d have to use a third-party platform to offer you that.
The Kajabi course market is small and only has a class filter for pupils. This might result in a little confusion.
So How Much Does This Cost?
That is undoubtedly one of the “spend money to make money” types of deals. Though, indeed, Kajabi is on the pricier side of online courses platforms, it will include more or less everything you could need to create a strong business online.
Kajabi offers three subscription plans to accommodate as many entrepreneurs as possible. All options come with annual discounts too. In ascending order of how much each program offers, you have the Basic, Growth, and Pro plans. Kajabi Marketing
The Basic Plan
Costing $149/month or $119 if an annual billing plan is chosen provides the user a total of three products and three selected pipelines. One can have unlimited landing pages and advertising emails through this plan.
In addition to a single website for a single admin user, there is a limit of 10,000 contacts and 1,000 active members.
Not only this, but users also access great support through the Kajabi University, webinars, premade templates, and key automation, amongst others.
The Growth Plan
It provides the user with fifteen products and pipelines costing $199/month or $159/month if an annual billing is chosen. They are limited to 25,000 contacts and 10,000 active members. Though it’s like the Basic Plan, where there’s a limit of one site, the user can deploy upwards of 10 admins.
You can enjoy all that you’ve wanted under the Basic Plan and much more with innovative automation, 24/7 chat support, and the ability to eliminate Kajabi’s name from your domain names.
The Pro Plan
This is the most expensive of the three. Costing $399/month or $319/month if billed annually. You can have up to 100 products and pipelines, 100,000 contacts, 20,000 active members, and 3 sites for as many as 25 admin members.
You might find that this platform is something that will prove its worth in the long run. Try assessing how much you are going to be spending on 3rd party prices if you use a platform other than Kajabi if you are still not convinced. They can quickly run upwards of $181/month to $881/month, not including the additional transaction fees.
Overall, from my experience with Kajabi, it is a platform which provides me what I need. The plans more or less give me access to a great platform that does not require any technical skills to use. There may be a learning curve to it, but it’s a reasonably intuitive platform.
Kajabi offers a 14-day trial period for potential users to test out the features for themselves.
Is Kajabi Worth the Expense?
I say, go for it. Kajabi is a powerful platform. While it is pricier than the alternatives available on the market now, if you’ve taken advantage of Kajabi’s 14-day trial, you’ll understand why it’s a platform preferred by thousands of teachers worldwide.
It’s truly an “all-in-one” platform which has all you need to generate high-quality and professional online courses while, at the exact same time, equipping you with what you need to market said courses. It is an easy-to-use platform with a sophisticated group of marketing tools that help you market and sell effectively.
Frequently Asked Questions Kajabi Marketing
What is Kajabi?
Kajabi is a cloud-based content advertising platform. It is an “all-purpose” program which allows users to start a business by selling their own online courses.
What does Kajabi mean?
According to co-founder Travis Rosser, Kajabi is an aboriginal word that means”to take flight”.
Who uses Kajabi?
25,000 course creators use Kajabi. One of the thousands utilizing Kajabi are internet marketing specialists like Amy Porterfield, persona development coaches like Brendan Burchard, and social networking marketing professionals like Billy Gene.
It has been accessed by over 33 million students worldwide.
Can I sell physical goods on the platform?
Yes. Even though the platform is primarily intended for selling courses and digital products, you can sell physical products through Kajabi.
Is Kajabi mobile friendly?
Definitely. The Kajabi platform and its courses can be obtained on any phone, tablet, or pc.
Is Kajabi free?
It isn’t. However, Kajabi offers a 14-day trial period for anybody who wants to test out its features before settling on upgrading to a premium plan.
Does Kajabi have transaction fees?
No, it does not.