You’ve probably seen a lot of adverts floating around about platforms offering online classes, and you’re wondering what is the ideal fit for you. Look no further.
Here’s what you need to know about Kajabi before you bite the bullet and choose a platform. This review will tackle its features as comprehensively as possible and will allow you to decide whether or not Kajabi is worth the investment. So buckle up!
What’s Kajabi? Marketing With Kajabi
For those of you who prefer watching something rather than reading, you can check out this video by Jazzie M Craig from her YouTube channel. She gives a good honest review of the product. Still, afterward, if you’re still interested, I do suggest reading through the article for details.
In short, Kajabi is a cloud-based content marketing platform. Digital entrepreneurs, small businesses, and influencers may use the platform’s customizable templates to build, promote, and sell their immersive content through full-pledged courses or coaching programs. As such, it is considered a “one-stop-shop” or an “all-in-one” platform.
It can be a challenging process establishing a web business from the ground-up. Sure, anybody can whip up a site in a few hours nowadays. But the question is, is it optimized for your needs? Is it attractive enough to your potential market? Have you ever thought about what online advertising strategies to use?
You’d need to take into account all possible questions, but you may find yourself lacking in the technical skills department. You have an excellent idea for the company. Yet, it may be a laborious task in itself to designing or creating a site, app, or landing page that truly reflects your brand. You may not even have the substantial capital required to hire skilled individuals for your business.
This is where Kajabi comes in.
What does Kajabi Offer?
Users Can Create Their Own Sites
So now you’re thinking: other platforms provide this feature also. Through Kajabi, users may create their own sites that store all their courses and other pertinent details.
You can customize your website in line with the appearance and feel of your business. A library of readymade templates is available to simplify the website creation procedure if you’re worried about where to begin. You may make modern and appealing landing pages and revenue pipeline pages.
Here’s a lot of room to experiment with the themes. The topics themselves come with a collection of pages. Although, you have the choice to add your own more pages also.
You can edit these pages through Kajabi’s preferences tab. Among what you can work on are things like setting the typography, including favicon, offering password reset recovery. You could even organize the various sections of your page by shifting them down or up in the left menu.
Kajabi was created with beginners in mind, but the outcome will be a professional website for the user. You’ll end up adapting to the interface and building your website in no time.
If you’re looking for something else, there is also a market for custom, premium themes. This sets Kajabi apart from other platforms like Teachable and Thinkific.
To suit the company image you have in mind, you can play with text colours, font styles, and size, add animations, images, or videos. All this without needing to touch a line of code.
Hosting is also included in your monthly premium with Kajabi besides customizing your website. Having your own domain is an integral part of growing your brand online. Marketing With Kajabi
It makes the company seem more legitimate and professional.
If you do not know where to start, Kajabi provides support by offering a walkthrough article which contains all you need to know about the procedure.
You would need to pay a third party to host your domain on other platforms. It’s a more straightforward matter with Kajabi. You can purchase a domain via the platform or integrate an existing domain.
Kajabi Provides Lead Generation and Different Product Launch Tools
The platform places a significant emphasis on marketing. Simply put, it is “building a business online made easy”. With lead creation and product launching tools, steamlining your business becomes super easy. It performs Search Engine Optimization (SEO) for your site, which is vital for your internet business.
Additionally, it offers an impressive selection of marketing tools like membership sites, blogs, and analytics. Through efficient automation, it takes out the guesswork for your marketing campaigns and leaves you with additional time to concentrate on other areas of your business.
There’s No Need for Third Party Tools
As we mentioned, Kajabi is an all round platform which supplies all you will need to build an online business. The use of any third party tools with how there is already much flexibility in running your business with just using Kajabi.
You do not need to learn how to combine or learn several plug-ins to find the outcome. Especially if you’re just beginning, it takes out the complicated process.
Kajabi has built-in the following:
Email marketing tools
The user can send out emails that are optimized with their visual editor. One-time broadcasts, autoresponder sequences, list segmentation, the list goes on with what Kajabi can provide.
Another feature we enjoyed is Automations. Automations allow the user to create When/Then rules for emails. It will automatically take different actions based on specific triggers.
Picture this: If a student has been inactive for quite some time, an automated email will be sent to remind them about the course and bring them back to your own platform.
Sales funnel software
You don’t have to be an expert on customer sales. The user can personalize and start their pre-built framework with this feature. You have leads generation, product launches, promotional offers, sales pages, live events, or webinar funnels.
This allows your students to engage with you and vice-versa. Consider it as an online forum of sorts, without the pesky ads that will irritate you or your students. This is awesome as having a community really helps enrich, not just your students’ experience, but your brand as well.
You can even send push notifications to inform your students about newly available content in your course or any new talks.
You can keep discussions organized and pin messages. You have the option of setting a members’ directory. It’s where students can see each other’s profiles and message each other directly.
An active community leads to higher student engagement.
Wistia, a Powerful Video Streaming Software for Business, is Also Included
Wistia can also be a portion of your monthly plan, apart from domain hosting. Wistia is among the all-around best video hosting platforms. This is certainly the bang for your buck!
Usually, Wistia, as a stand-alone service, costs $99/month for a Guru License. If you take into account what you pay for Kajabi’s monthly plan, the simple plan runs at $149/month. It will cost $119 in case you opt for the annual billing, so this is a major steal. You may even say Wistia comes with the Kajabi bundle for free.
Some basic Wistia stats are built into the courses you make. You can see engagement stats. The report is very detailed. You can view information about the aggregate data of just how far people make it into the video and which sections of it that they skip or watch many times.
You can also place it on your marketing/blog website.
It’s also a Mobile App Marketing With Kajabi
Nowadays, people like to consume content on the go. Kajabi created a mobile app that permits the teachers to give their course members access to complete course content and community platforms of their Kajabi website to cater to this need.
The app is available for iOs and Android users. This makes it more convenient and accessible to the students as their courses are no longer confined to online browsers. Imagine taking courses while you’re on a lengthy commute. That saves a lot of time for the busy student.
I’m not sure if other online platforms offer this sort of service as well.
You Get to Keep 100% of Their Revenue-Generated Sales
We have saved the best news for last. While you do pay a monthly premium to use Kajabi’s features, consider it as operational costs for your organization. Unlike other platforms, Kajabi doesn’t take a percentage of your earnings. With this, you can offset the costs and generate more profit from selling your online courses.
Stripe and Paypal are integrated into Kajabi for convenience. It helps the owner and user to link their accounts and be carried out with the technical payment facets.
You can also get reports of your earnings, subscription metrics, along with other relevant data analytics easily in the platform.
Now, it Does Come with Some Cons:
Currently, there is no free option, and Kajabi costs more than other competitors. Concerning this, one could argue that the benefits of the app make up for the cost, but that is for you as the business owner to agree or disagree with.
There’s absolutely no course accreditation feature. You would have to use a third party platform to offer you that if you’d like one.
The Kajabi course marketplace is small and only has a class filter for students. This may lead to a bit of confusion.
So How Much Does This Cost?
This is undoubtedly one of the “spend money to make money” kinds of deals. Though, really, Kajabi is on the pricier side of online classes platforms, it will include more or less everything you could need to establish a strong business online.
To accommodate as many entrepreneurs as possible, Kajabi offers three subscription plans. All options have annual discounts too. In ascending order of how much each plan offers, you have the Basic, Growth, and Pro plans. Marketing With Kajabi
The Basic Plan
Costing $149/month or $119 if an yearly billing plan is chosen provides the consumer a total of three products and three chosen pipelines. An individual can have unlimited landing pages and advertising emails through this plan.
In addition to a single website for a single admin user, there is a limit of 10,000 contacts and 1,000 active members.
Not only this, but users also access great support through the Kajabi University, webinars, premade templates, and key automation, amongst others.
The Growth Plan
It provides the user with fifteen products and pipelines costing $199/month or $159/month if an yearly billing is chosen. They’re limited to 25,000 contacts and 10,000 active members. Although it’s like the Basic Plan, where there’s a limit of one website, the user can deploy upwards of 10 admins.
You can enjoy everything that you’ve desired under the Basic Plan and much more with innovative automation, 24/7 chat support, and the ability to remove Kajabi’s name from your domains.
The Pro Plan
This is the most expensive of the three. Costing $399/month or $319/month if billed annually. You can have up to 100 products and pipelines, 100,000 contacts, 20,000 active members, and 3 sites for up to 25 admin members.
You might find that this platform is something that will prove its value in the long term. Consider assessing how much you are going to be spending on 3rd party costs if you use a platform other than Kajabi if you’re still not convinced. They can quickly run upwards of $181/month to $881/month, not including the extra transaction fees.
In general, from my experience with Kajabi, it’s a platform which provides me everything I need. The plans more or less give me access to a terrific platform that doesn’t require any technical skills to use. There may be a learning curve to it, but it is a reasonably intuitive platform.
Kajabi offers a 14-day trial period for potential users to test out the features for themselves.
Is Kajabi Worth the Investment?
I say, do it. Kajabi is a powerful platform. If you have taken advantage of Kajabi’s 14-day trial, then you’ll understand why it’s a platform favored by thousands of teachers worldwide while it is pricier than the alternatives available on the market now.
It is truly an “all-in-one” platform that has all you want to generate high-quality and professional online courses while, at precisely the same time, equipping you with what you need to market said classes. It is an easy-to-use platform with a sophisticated group of marketing tools that help you market and sell effectively.
Frequently Asked Questions Marketing With Kajabi
Kajabi is a cloud-based content advertising platform. It is an “all-in-one” program that allows users to start a business by selling their own online classes.
What does Kajabi mean?
Kajabi is an aboriginal word that means “to take flight” according to co-founder Travis Rosser.
Who uses Kajabi?
25,000 course creators use Kajabi. Online marketing specialists like Amy Porterfield, persona development coaches like Brendan Burchard, and social media marketing gurus like Billy Gene are among the thousands using Kajabi.
It has been accessed by over 33 million students worldwide.
Can I sell physical products on the platform?
Yes. Even though the platform is mostly intended for selling courses and digital products, you can sell physical products through Kajabi.
Is Kajabi mobile friendly?
Definitely. The Kajabi platform and its courses can be obtained on any phone, tablet, or pc.
Is Kajabi free?
It isn’t. However, Kajabi delivers a 14-day trial period for anyone who wishes to test out its features before deciding on upgrading to a premium plan.
Does Kajabi have transaction fees?
No, it doesn’t.