You have probably seen a great deal of ads floating around about platforms providing online courses, and you’re wondering what is the right fit for you. Look no further.
Here’s what you need to know about Kajabi before you bite the bullet and select a platform. This review will tackle its features as comprehensively as possible and will allow you to decide whether or not Kajabi is worth the investment. So buckle up!
What is Kajabi? Brendan Kajabi
For those of you who don’t like to read reviews, you can check out this video by Jazzie M Craig from her YouTube channel. She gives a good honest review of the product. Still, afterward, if you’re still interested, I do suggest reading through the article for details.
In short, Kajabi is a cloud-based content marketing platform. Digital entrepreneurs, small companies, and influencers can use the platform’s customizable templates to build, market, and sell their immersive content via full-pledged courses or coaching programs. Therefore, it is considered a “one-stop-shop” or an “all-in-one” platform.
It can be a difficult process establishing an online business from the ground-up. Sure, anyone can whip up a website in a couple of hours nowadays. However, the question is, is it optimized for your needs? Is it attractive enough to your potential market? Have you thought about what online marketing strategies to use?
You’d need to take into account all possible questions, but you may find yourself lacking in the technical skills section. You have an exceptional idea for the company. Yet, it may be a laborious task in itself to designing or creating a site, app, or landing page that truly reflects your brand. You may not even have the substantial capital required to hire skilled individuals for your organization.
This is where Kajabi comes in.
What does Kajabi Provide?
Users Can Create Their Own Websites
So now you are thinking: other platforms provide this feature as well. Users may create their own websites that store all their courses and other pertinent details through Kajabi.
You can customize your website in line with the look and feel of your company. If you’re concerned about where to start, a library of readymade templates is available to simplify the website creation procedure. You may make modern and attractive landing pages and revenue pipeline pages.
Here’s a good deal of room to experiment with the themes. The topics themselves come with a group of pages. Although, you have the choice to add your own more pages also.
You can edit those pages through Kajabi’s preferences tab. Among what you can work on are things like setting the typography, including favicon, offering password reset recovery. You can also organize the different sections of your page by altering them down or up in the left menu.
Kajabi was created with beginners in mind, however, the outcome will be a professional website for the user. In no time, you’ll end up adapting to the interface and building your website.
If you’re searching for something else, there is also a market for custom, premium themes. This sets Kajabi apart from other platforms such as Teachable and Thinkific.
To suit the business image you have in mind, you can play with text colours, font styles, and size, add animations, pictures, or videos. All this without needing to touch a line of code.
Besides customizing your website, hosting is included in your monthly premium with Kajabi. Having your own domain is an integral part of growing your brand online. Brendan Kajabi
It makes the business seem more legitimate and professional.
If you do not know where to start, Kajabi offers support by providing a walkthrough article that comprises all you need to know about the process.
On other platforms, you would have to pay a third-party to host your own domain. It is a more straightforward matter with Kajabi. You can purchase a domain via the platform or integrate an existing domain.
Kajabi Provides Lead Generation and Different Product Launching Tools
The platform places a significant emphasis on marketing. Simply put, it’s “building a business online made easy”. Streamlining your business becomes more efficient because of lead creation and product launch tools. A vital aspect of your online business is SEO and the fact that Kajabi has a feature that performs Search Engine Optimization is awesome.
It also offers an impressive selection of marketing tools like membership sites, blogs, and analytics. Through effective automation, it takes out the guesswork for your promotion campaigns and leaves you with more time to concentrate on other areas of your company.
There’s No Need for Third Party Tools
As we mentioned, Kajabi is an all round platform which provides all you need to build an online business. There is much flexibility in running your business without needing any third-party tools.
You do not need to learn how to combine or learn several plug-ins to find the outcome. Especially if you’re just beginning, it takes out the complicated process.
Kajabi has built-in the following:
Email marketing tools
Their visual editor allows the user to send out emails that are optimized. One-time broadcasts, autoresponder sequences, list segmentation, the list goes on with what Kajabi can provide.
Another feature we enjoyed is Automations. Automations allow the user to create When/Then rules for emails. It will automatically take different actions based on specific triggers.
Picture this: An automatic email will be sent to remind them about the course and bring them back to your own platform if a student has been inactive for quite some time.
Sales funnel software
You don’t have to be an expert on customer sales. The user can personalize and start their pre-built framework with this feature. You have leads creation, product launches, promotional offers, sales pages, live events, or webinar funnels.
This allows your students to engage with you and vice-versa. Consider it as an online forum of sorts, with no pesky ads that will irritate you or your students. This is great as having a community really helps enrich, not just your students’ experience, but your brand too.
You can even send push notifications to inform your students about newly available content in your course or any new talks.
It is possible to keep discussions organized and pin messages. You have the option of setting a members’ directory. It’s where students can observe each other’s profiles and message each other directly.
An active community results in higher student engagement.
Wistia, a Powerful Video Streaming Software for Business, is Also Included
Wistia is also part of your monthly plan, aside from domain hosting. Wistia is among the all-around best video hosting platforms. This is definitely the bang for your buck!
Usually, Wistia, as a stand-alone service, costs $99/month for a Guru Permit. The simple plan for Kajabi runs at $149/month. It will cost $119 if you opt for the yearly billing, so this is a major steal. You may even say Wistia comes with the Kajabi bundle for free.
Some basic Wistia stats are built into the courses you make. You may see engagement stats. The report is very detailed. You can view information about the aggregate data of just how far people make it in the video and which segments of it that they skip or watch many times.
You can also place it on your marketing/blog website.
It’s also a Mobile App Brendan Kajabi
People like to consume content on the go nowadays. To cater to this need, Kajabi created a mobile app that enables teachers to give their course members access to complete course content and community platforms of their Kajabi website.
The program is available for iOs and Android users. This makes it more convenient and accessible to the students as their courses are no longer limited to online browsers. Imagine taking courses while you’re on a long commute. That saves a whole lot of time for the busy student.
Kajabi is one of, if not the only, online platform that offer this kind of service.
You Get to Keep 100% of Their Revenue-Generated Sales
We’ve saved the best news for last. While you do pay a monthly premium to use Kajabi’s features, consider it as operational costs for your organization. Kajabi doesn’t require a percentage of your sales unlike other platforms. With this, you can offset the costs and create more profit from promoting your online courses.
Stripe and Paypal are integrated into Kajabi for convenience. It helps the operator and user to link their accounts and be done with the technical payment facets.
You may also access reports of your earnings, subscription metrics, along with other relevant data analytics easily in the platform.
Now, it Does Come with Some Cons:
Currently, there isn’t any free option, and Kajabi costs more than other competitors. Concerning this, one could argue that the advantages of the app make up for the cost, but that is for you as the business owner to agree or disagree with.
There’s absolutely no course accreditation feature. You’d need to use a third-party platform to offer that if you’d like one.
The Kajabi course marketplace is small and only has a class filter for students. This may lead to a bit of confusion.
So How Much Does This Cost?
This is undoubtedly one of those “spend money to make money” kinds of deals. Though, indeed, Kajabi is on the pricier side of internet courses platforms, it will include more or less everything you could need to create a strong business online.
To accommodate as many entrepreneurs as possible, Kajabi offers three subscription plans. All options have annual discounts too. In ascending order of how much each program provides, you have the Basic, Growth, and Pro plans. Brendan Kajabi
The Basic Plan
Costing $149/month or $119 if an yearly billing plan is chosen provides the user a total of three products and three chosen pipelines. One can have unlimited landing pages and advertising emails through this plan.
There is a limit of 10,000 contacts and 1,000 active members, in addition to a single website for a single admin user.
Not only this, but users also gain access to great support through the Kajabi University, webinars, premade templates, and key automation, amongst others.
The Growth Plan
Costing $199/month or $159/month if an yearly billing is chosen, it provides the consumer with fifteen products and pipelines. They’re limited to 25,000 contacts and 10,000 active members. Though it’s like the Basic Plan, where there’s a limit of a single website, the user can deploy upwards of 10 admins.
You can enjoy all that you’ve desired under the Basic Plan and much more with advanced automation, 24/7 chat service, and the ability to remove Kajabi’s name from the domains.
The Pro Plan
This is the most expensive of the three. Costing $399/month or $319/month if billed annually. You can have up to 100 products and pipelines, 100,000 contacts, 20,000 active members, and 3 websites for up to 25 admin members.
You might discover that this platform is a product that will prove its value in the long term. Consider assessing how much you’ll be spending on 3rd party costs if you use a platform other than Kajabi if you’re still not convinced. They can quickly run upwards of $181/month to $881/month, not including the additional transaction fees.
In general, from my experience with Kajabi, it’s a platform which provides me everything I need. The plans more or less give me access to a great platform that doesn’t require any technical skills to use. There might be a learning curve to it, but it’s a reasonably intuitive platform.
Kajabi delivers a 14-day trial period for prospective users to try out the features for themselves.
Is Kajabi Worth the Investment?
I say, go for it. Kajabi is a powerful platform. Although it is pricier than the alternatives on the market now, if you have taken advantage of Kajabi’s 14-day trial, you will understand why it’s a platform favored by thousands of instructors worldwide.
It is truly an “all-in-one” platform that has everything you need to produce high-quality and professional online courses while, at the same time, equipping you with what you need to market said classes. It’s an easy-to-use platform using a sophisticated collection of marketing tools that help you market and sell effectively.
Frequently Asked Questions Brendan Kajabi
What is Kajabi?
Kajabi is a cloud-based content advertising platform. It is an “all-purpose” program which allows users to start a business by selling their own online classes.
What does Kajabi mean?
According to co-founder Travis Rosser, Kajabi is an aboriginal word that means”to take flight”.
Who uses Kajabi?
25,000 course creators use Kajabi. Online marketing specialists like Amy Porterfield, character development coaches like Brendan Burchard, and social media marketing gurus like Billy Gene are among the thousands using Kajabi.
It has been obtained by over 33 million students worldwide.
Can I sell physical products on the platform?
Yes. You can sell physical products through Kajabi even though the platform is primarily intended for selling courses and digital products.
Is Kajabi mobile friendly?
Definitely. The Kajabi platform and its courses can be obtained on any phone, tablet, or pc.
Is Kajabi free?
It isn’t. However, Kajabi delivers a 14-day trial period for anyone who wishes to test out its features before deciding on upgrading to a premium plan.
Does Kajabi have transaction fees?
No, it doesn’t.