You have probably seen a lot of adverts floating around about platforms offering online classes, and you are wondering what is the ideal fit for you. Look no further.
Before you bite the bullet and select a platform, here’s what you need to know about Kajabi. This review will tackle its features as comprehensively as possible and will allow you to decide whether Kajabi is worth the investment. So buckle up!
What is Kajabi? Kajabi’
For those of you who prefer watching something rather than reading, you can check out this video by Jazzie M Craig from her YouTube channel. She gives a solid honest review of the product. Still, afterward, if you’re still interested, I do suggest reading through the article for details.
Kajabi can be quickly summarized as a cloud-based content marketing platform. The platform has customizable templates to build, promote, and sell engaging content through full-pledged classes or coaching programs that are provided by users such as digital entrepreneurs, small companies, and influencers. As such, it is considered a “one-stop-shop” or an “all-in-one” platform.
It can be a difficult process establishing an online business from the ground-up. Sure, anyone can whip up a website in a few hours nowadays. But the question is, is it optimized for your needs? Is it attractive enough to your potential market? Have you thought about what online marketing strategies to use?
You’d need to consider all possible questions, but you may end up lacking in the technical skills department. You have an excellent idea for the business. Yet, designing or creating a site, app, or landing page that truly reflects your brand may be a laborious task in itself. You may not even have the substantial capital needed to employ skilled individuals for your business.
This is where Kajabi comes in.
What does Kajabi Provide?
Users Can Create Their Own Sites
So now you are thinking: other platforms provide this feature also. When they use Kajabi, users may create their own sites that store all their courses and other pertinent information.
You can customize your site according to the appearance and feel of your business. If you’re worried about where to start, a library of readymade templates is available to simplify the site creation procedure. You can create modern and appealing landing pages and sales pipeline pages.
Here’s a lot of space to experiment with the topics. The topics themselves come with a collection of pages. Although, you have the option to add your own more webpages also.
You can edit those pages through Kajabi’s settings tab. Among what you can work on are things like setting the typography, including favicon, offering password reset recovery. You could even arrange the various sections of your page by shifting them down or up in the left-hand menu.
Kajabi was created with beginners in mind, however, the outcome will be a professional site for the user. Very quickly, you’ll find yourself adapting to the port and building your website.
If you’re searching for something else, there’s also a market for custom, premium themes. This sets Kajabi apart from other platforms such as Teachable and Thinkific.
You can play with text colors, font styles, and size, add animations, images, or videos which suit the company image. All this without having to touch a line of code.
Hosting is also included in your monthly premium with Kajabi besides customizing your site. Having your own domain name is an integral part of growing your brand online. Kajabi’
It makes the company seem more legitimate and professional.
Kajabi offers support by providing a walkthrough article which comprises all you will need to know about the procedure if you do not know where to start.
You would need to pay a third party to host your domain on other platforms. With Kajabi, it’s a simpler issue. You can purchase a domain via the platform or integrate an existing domain.
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Kajabi Provides Lead Generation and Different Product Launching Tools
The platform places a substantial emphasis on marketing. Simply put, it’s “building a business online made easy”. With lead creation and product launching tools, steamlining your business becomes super easy. A vital aspect of your internet business is SEO and the fact that Kajabi has a feature that performs Search Engine Optimization is awesome.
It also offers an impressive selection of marketing tools like membership sites, blogs, and analytics. This takes the guesswork out for your marketing campaigns through effective automation and leaves you with more time to focus on other aspects of your business.
There’s No Need for Third Party Tools
As we mentioned, Kajabi is an all round platform that provides all you need to build an online business. The use of any third-party tools with how there’s already much flexibility in running your business with just using Kajabi.
You don’t need to understand how to combine or learn several plug-ins to get the result. It takes out the complex process, especially if you’re just beginning.
Kajabi has built-in the following:
Email marketing tools
Their visual editor allows the user to send out optimized emails. One-time broadcasts, autoresponder sequences, list segmentation, the list goes on with what Kajabi can provide.
Another feature we enjoyed is Automations. Automations permit the user to create When/Then rules for emails. It will automatically take different actions based on specific triggers.
Picture this: If a student has been inactive for quite a while, an automated email will be sent to remind them about the course and bring them back to your platform.
Sales funnel software
You don’t have to be an expert on customer sales. This feature allows you to personalize and launch their pre-built framework. You have leads creation, product launches, promotional offers, sales pages, live events, or webinar funnels.
Community platform
Your students can engage with you and vice-versa with this feature. Consider it as an internet forum of sorts, without the pesky ads that will bother you or your students. This is awesome as having a community really helps enrich, not just your students’ experience, but your brand as well.
You can even send push notifications to notify your students about newly available content on your path or any new talks.
It is possible to keep discussions organized and pin messages. You have the option of setting a members’ directory. It is where students can observe each other’s profiles and message each other directly.
An active community results in higher student engagement.
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It Comes With Wistia, a Powerful Video Streaming Software for Business
Wistia is also a portion of your monthly plan, aside from domain hosting. Wistia is one of the all-around best video hosting platforms. This is certainly the bang for your buck!
Usually, Wistia, as a stand-alone service, costs $99/month for a Pro License. The basic plan for Kajabi runs at $149/month. It will cost $119 if you opt for the annual billing, so this is a major steal. You may even say Wistia comes with the Kajabi bundle for free.
Some basic Wistia stats are made into the courses you make. You can see engagement stats. The report is very detailed. You can view information about the aggregate data of how far individuals make it into the video and which segments of it they skip or watch many times.
You can also place it on your marketing/blog site.
It’s also a Mobile App Kajabi’
These days, people like to consume content on the go. To cater to this demand, Kajabi produced a mobile app that permits teachers to provide their course members access to full course content and community platforms of their Kajabi website.
The program is available for iOs and Android users. This makes it more convenient and accessible to the students as their classes are no longer confined to online browsers. Imagine taking courses while you’re on a lengthy commute. That saves a whole lot of time for the busy student.
I’m not sure if other online platforms offer this kind of service as well.
You Get to Keep 100 Percent of Their Revenue-Generated Sales
We have saved the best news for last. While you do pay a monthly premium to use Kajabi’s features, consider it as operational costs for your business. Kajabi does not take a percentage of your earnings unlike other platforms. With this, you can offset the costs and create more profit from promoting your online classes.
Stripe and Paypal are integrated into Kajabi for convenience. It allows the operator and user to link their accounts and be done with the technical payment facets.
You may also get reports of your earnings, subscription metrics, along with other pertinent data analytics readily in the platform.
Now, it Does Come with Some Cons:
Currently, there is no free choice, and Kajabi costs more than other competitors. Concerning this, one could argue that the advantages of the app make up for the price, but that’s for you as the business owner to agree or disagree with.
There’s absolutely no course accreditation feature. If you’d like one, you’d have to use a third party platform to offer you that.
The Kajabi course marketplace is small and only has a category filter for students. This might result in a bit of confusion.
So How Much Does This Cost?
That is undoubtedly one of those “spend money to make money” kinds of deals. Though, indeed, Kajabi is on the pricier side of internet classes platforms, it does include more or less everything you could need to create a strong business online.
Kajabi offers three subscription plans to accommodate as many entrepreneurs as possible. All options have annual discounts too. In ascending order of how much each program provides, you have the Basic, Growth, and Pro plans. Kajabi’
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The Basic Plan
Costing $149/month or $119 if an yearly billing plan is chosen provides the user a total of three products and three selected pipelines. Through this plan, an individual can have unlimited landing pages and marketing emails.
There’s a limit of 10,000 contacts and 1,000 active members, in addition to a single website for a single admin user.
Not only this, but users also gain access to great support through the Kajabi University, webinars, premade templates, and key automation, among others.
The Growth Plan
It provides the user with fifteen products and pipelines costing $199/month or $159/month if an annual billing is chosen. They are limited to 25,000 contacts and 10,000 active members. Though it’s like the Basic Plan, where there’s a limit of one site, the user can deploy upwards of 10 admins.
You can enjoy everything that you’ve wanted under the Basic Plan and more with innovative automation, 24/7 chat service, and the ability to eliminate Kajabi’s name from your domains.
The Pro Plan
This is the most expensive of the three. Costing $399/month or $319/month if billed annually. You can have up to 100 products and pipelines, 100,000 contacts, 20,000 active members, and 3 sites for up to 25 admin members.
You might find that this platform is a product that will prove its worth in the long term. Consider assessing how much you’ll be spending on 3rd party costs if you use a platform other than Kajabi if you are still not convinced. They could quickly run upwards of $181/month to $881/month, not including the extra transaction fees.
In general, from my experience with Kajabi, it is a platform that provides me everything I need. The plans more or less give me access to a terrific platform that doesn’t require any technical skills to use. There might be a learning curve to it, but it’s a reasonably intuitive platform.
Kajabi offers a 14-day trial period for potential users to try out the features for themselves.
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Is Kajabi Worth the Expense?
I say, go for it. Kajabi is a powerful platform. If you’ve taken advantage of Kajabi’s 14-day trial, you’ll understand why it’s a platform preferred by thousands of instructors worldwide while it is pricier than the alternatives available on the market now.
It’s really an “all-in-one” platform that has all you want to produce professional and high-quality online courses while, at precisely the same time, equipping you with everything you need to market said courses. It’s an easy-to-use platform using a sophisticated collection of marketing tools that help you market and sell effectively.
Frequently Asked Questions Kajabi’
What’s Kajabi?
Kajabi is a cloud-based content marketing platform. It’s an “all-purpose” program which allows users to start a business by selling their own online classes.
What does Kajabi mean?
Kajabi is an aboriginal word that means “to take flight” according to co-founder Travis Rosser.
Who uses Kajabi?
25,000 course creators use Kajabi. One of the thousands using Kajabi are online marketing experts like Amy Porterfield, character development coaches such as Brendan Burchard, and social media marketing gurus like Billy Gene.
It has been accessed by over 33 million students worldwide.
Can I sell physical goods on the platform?
Yes. Even though the platform is primarily intended for selling classes and digital products, you can sell physical products through Kajabi.
Is Kajabi mobile friendly?
Definitely. The Kajabi platform and its courses can be obtained on any phone, tablet, or computer.
Is Kajabi free?
It isn’t. However, Kajabi delivers a 14-day trial period for anybody who wants to test out its features before deciding on upgrading to a premium plan.
Does Kajabi have transaction fees?
No, it does not.